Qu

Marketing at Qu

Redefining Loyalty: From Points & Discounts to Understanding Your Customer

Meet two leading loyalty and digital marketing experts: Diane Le from Punchh and Olga Lopategui from Ollo Consult, as we dish on all things Restaurant Loyalty. Tune in to hear how to build more meaningful relationships with your guests and all the fundamentals of a “modern day restaurant loyalty program.” Most importantly, the two agree, is a focus on understanding your customer better, establishing relevancy, and building a one-to-one relationship that shows you care.

Outperforming the QSR Category with Clarity & Focus – Barry Westrum

On this episode of Restaurants Reinvented, we talk to 4-time CMO Barry Westrum who’s turning up the heat for the Midwestern taco darling Taco John’s, which operates nearly 400 restaurants in 23 states. Hear how the chaos of COVID and a brand in flux became the positive instigator for growth that Taco John’s needed to inject new life into the 50-year old brand. 

How Chipotle Entices Digital Consumers – Jonathon Relkin

Join Jonathon and Jen as they talk about digital transformation of the restaurant industry and eComm best practices he’s bringing to bear on Chipotle’s off-prem evolution. From baseball analogies on digital evolution to craveable authenticity and saving America’s farmers one burrito at a time, Jonathon has a wealth of insight and fun stories to share with listeners.

The Marketing & Operations Dream Team – CJ Ramirez and Raz Mahrouk of Dog Haus

Hear first-hand what the ultimate partnership between Marketing & Operations sounds and looks like. CJ Ramirez and Raz Mahrouk of Dog Haus join Jen Kern to talk about their “Markerations” mindset and how being highly agile and adaptable has served them well in the pandemic. From launching several virtual brands to embracing new technologies, Dog Haus is poised to soar well beyond 2020.

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