Franklin Junction’s platform enables restaurants to expand their delivery footprints through “host” facilities by matching brands with excess kitchen capacity to foodservice brands (“concepts”)—with specifically curated menus—looking to increase production and distribution in untapped geographic areas.
Powering Franklin Junction’s digital marketplace is Qu’s cloud kitchen technology solution, KitchenUP. Franklin Junction and Qu have collaborated to leverage their respective restaurant and technology expertise in launching this first-of-its-kind marketplace driven by fast, efficient ordering and omni-channel commerce capabilities.
KitchenUP uses the Qu-1Tablet solution to aggregate digital orders from third-party delivery companies, providing the ability to quickly and easily manage orders through a single interface and send them directly to the kitchen. Powering the software is the Qu-1MENU platform that includes out-of-the-box unified menu management across brands and channels, with native third-party delivery integrations and multi-brand reporting.
While any cloud kitchen concept can benefit from Qu’s cross-brand platform capabilities, KitchenUP is unique because it enables a single restaurant brand to become a host kitchen to any number of other brands—with each brand’s menus, orders, sales and reports managed and available from a single interface—providing immediate sales and revenue opportunities.
“Our ability to leverage Qu’s native platform and kitchen workflow expertise to quickly build a robust technology solution for our new host kitchen concept made our technology decision very easy,” said Aziz Hashim of Franklin Junction & NRD. “Qu’s direct delivery integrations and multi-brand management capabilities are a perfect match for our needs.”
With Franklin Junction and Qu’s KitchenUP solution, restaurant brands and ghost kitchen operators can now:
- Rapidly expand delivery footprints to new guests in untapped markets, increasing sales potential
- Repurpose excess kitchen capacity to introduce new concepts/menus and recoup revenues
- Run campaigns to drive traffic from third-party to first-party ordering
- Manage production of all digital orders from one device, minimizing frustrating from ‘tablet farms’
- Build menus one time, in one place, across multiple channels with Qu-1MENU platform
- Access holistic multi-brand, multi-channel reporting from one system
“I can’t think of a better concept than Franklin Junction to help restaurant brands survive and thrive during the trying financial times of COVID-19”, said Amir Hudda, CEO of Qu. “We are incredibly excited to partner with Franklin Junction to help promote and power this innovative digital marketplace for brands looking to expand their business without technology strangleholds. Today’s restaurant operators need better digital-only technology solutions and KitchenUP gives them the flexibility to embrace new business models without technology barriers holding them back.”
About Franklin Junction
Franklin Junction created the concepts of the “Host Kitchen”™ and “Cloud Concepts”™ as part of its proprietary two-sided digital marketplace. The Franklin Junction platform helps restaurants (Hosts) monetize excess kitchen and storage capacity by facilitating the production and online sales of additional menu items. Host facilities are matched with a carefully curated roster of exciting restaurant brands (Concepts) allowing the Host to increase revenue while the hosted brands expand their geographic reach with limited capital expenditure for both. Franklin Junction’s proprietary process determines what products can be successfully sold out of host facilities, from branded hot foods to pre-packaged food items. Franklin Junction’s approach to last-mile micro-distribution includes hotels and convenience stores. Franklin Junction currently has more than 500 host facilities and 20+ partner brands. For more information, visit www.franklinjunction.com.
Qu is on a mission to transform the role of restaurant POS beyond limited point solutions to a unified technology experience for enterprise operators and their guests. By delivering a data-driven platform approach, Qu unifies the fragmentation between omni-channel ordering, food production, and brand building activities—freeing operators to focus on revenue generation and customer service.
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