Jack in the Box

"We deployed across 2,100 restaurants in just 15 months - that's an incredible achievement."
DOUG COOK, CTO, Jack in the Box

The Challenge

A 20-Year-Old System in a Market That Moves by the Minute

Jack in the Box’s POS was more than outdated — it was holding the brand back from achieving its business objectives. Every transaction, every training session, every digital order hit the same wall: legacy tech that couldn’t keep up.

• No path to innovation: The old POS platform couldn’t adequately support digital ordering, real-time analytics, or AI.
• Operational drag: Complex, unintegrated menu management processes and applications made training slow.
• Disconnected systems: Data lived in silos; visibility was near zero.
• Fragile infrastructure: Outages and downtime were constant risks.
• Speed to Change: The legacy systems were simply too slow and cumbersome.

In a category defined by speed and scale, standing still wasn’t an option. Jack in the Box needed a cloud-native POS system and technology built for the next decade and beyond — and it needed it yesterday.

It's my job to support our business with technology that can scale rapidly and respond to the next business opportunity. The answer has to be hours and days, now. That means a different approach. That's the rise of Unified Commerce and Qu.

DOUG COOK, CTO, Jack in the Box

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The Solution

Qu Unified Commerce: Built for What's Next

In one of the fastest POS rollouts in QSR history, Jack in the Box deployed Qu across 2,100 restaurants in just 15 months—driving higher check sizes, faster training, and uninterrupted operations, even during outages.

Jack in the Box saw in Qu a trusted, long-term partner with vision — one that could move quickly, listen closely, and innovate boldly to shape the future of restaurant technology. Working alongside WWT, Jack in the Box tore down and rebuilt its restaurant technology foundation.

With Qu’s unified, cloud-deployed, edge-based platform, the brand:

• Increased check averages by 16%, powered by kiosk upsells 
• Trained staff 50–60% faster, with a user interface that crews could learn before their first lunch rush
• Stronger uptime, with restaurants able to operate through network or cloud outages
• Built every order channel — drive-thru, kiosk, counter, apps, and delivery — on a single, unified, data-first foundation
• Delivered right-time data visibility to every franchise and corporate leader
• Created a future-ready architecture for loyalty, next-gen digital ordering, and AI

Jack in the Box didn’t just install new tech; it rebuilt how a restaurant chain innovates. With Qu, the brand now moves at digital speed — testing, iterating, and scaling ideas in weeks instead of quarters.

For Jack in the Box, the clock isn’t ticking anymore. They’re setting the pace.

"The good thing with Qu is the speed at which we can innovate and how fast things get done with the delivery cycle that Qu has."
DANA KING, VP of Restaurant Technology, Jack in the Box